Best tools for white hat link builder in 2024 [UPDATED]18 min read

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Best tools for white hat link building

Looking for the best white hat link builder tool for your SaaS company or SEO agency? There are plenty of solutions for white hat link builder on review sites, but they don’t make the choice any easier. The crux of the issue is – to make the right choice, you need to account for your priorities: your different jobs to be done, your budget, and the size of the company. But don’t worry – we’re coming to help! In this post, we’ll discuss exactly that – which white hat link builder tool is best depending on the different criteria that companies looking for white hat link builder software typically have. Let’s dive in!

TL;DR

  • A white hat link builder specializes in creating high-quality backlinks using ethical techniques.
  • White hat link building is important for improving search engine rankings and attracting organic traffic.
  • White hat link builder tools are needed for efficiency, accuracy, analysis, and organization.
  • Some popular white hat link builder tools include SEMrush, Ahrefs, Majestic, Google Search Console, Linkody, BuzzStream, and LinkResearchTools.
  • RankTracker is a white hat link builder platform focused on link monitoring, offering features like Backlink Checker, Backlink Monitor, competitor analysis, link quality assessment, historical data, and email alerts.
  • BacklinkManager is a white hat link builder platform specializing in link partnerships, providing features like link partnership management, vendor and freelancer relationship management, chat and comments, and a partnership scorecard.
  • Each tool has its pros and cons, and pricing varies depending on the plan.
  • Using the right white hat link builder tool can enhance link building strategies and improve website performance.

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CRM + Link Monitoring + Reporting

What is white hat link builder?

A white hat link builder is a professional who specializes in creating high-quality backlinks for websites using ethical and legitimate techniques. These techniques include creating valuable content, guest posting on relevant websites, and building relationships with other website owners to earn links. White hat link builders focus on improving a website’s search engine rankings by increasing its authority and credibility through natural link building strategies. They avoid using black hat techniques such as buying links or spamming, which can result in penalties from search engines. Overall, a

Why is white hat link builder important?

White hat link building is important because it involves ethical and legitimate methods of acquiring backlinks to a website. These methods include creating high-quality content, guest blogging, and reaching out to relevant websites for link placements. By using white hat techniques, a website can improve its search engine rankings and attract more organic traffic, without risking penalties or being banned by search engines. This can ultimately lead to increased visibility, credibility, and revenue for the website.

Why do you need white hat link builder tools?

Wondering why you even need a white hat link builder tool? There are several reasons why you may need one:

Why One Needs Tools for White Hat Link Building

  • Efficiency: Tools can automate repetitive tasks, saving time and effort.
  • Accuracy: Tools can help ensure that links are high-quality and relevant to the website.
  • Analysis: Tools can provide data and insights on link performance and help identify areas for improvement.
  • Organization: Tools can help manage and track link building

    Must have features of good white hat link builder tools

    Must-Have Features of White Hat Link Builder

    • Ability to identify high-quality, relevant websites for link building
    • Knowledge of white hat link building techniques to ensure compliance with search engine guidelines
    • Experience in outreach and relationship building with website owners and bloggers
    • Ability to create compelling content that attracts natural backlinks
    • Understanding of anchor

    Best white hat link builder tools

    The best white hat link builder tools for SaaS include the following:

    • SEMrush
    • Ahrefs
    • Majestic
    • Google Search Console
    • Linkody
    • BuzzStream
    • LinkResearchTools

    Let’s dive deeper into how each stacks up for different company sizes, budgets and jobs to be done!

    Try the best white hat link builder solution for SEOs and agencies!

    RankTracker- Best white hat link builder platform for link monitoring

    Keyword tracking ranktracker

    Ranktracker is an all-in-one SEO platform designed to help you rank higher and drive more traffic to your website. Used by marketers from leading companies such as RedBull, Apple, Adidas, and more, Ranktracker offers a comprehensive suite of SEO tools to optimize your search performance.

    With Ranktracker, you can:

    • Track your keyword rankings and monitor your SEO progress with the Rank Tracker tool
    • Discover new keywords that will bring more visitors to your site using the Keyword Finder
    • Research the competition and identify the best opportunities for ranking your website with the SERP Checker
    • Conduct a thorough website audit to identify and fix SEO errors using the Web Audit tool
    • Analyze backlinks and monitor linking pages with the Backlink Checker and Backlink Monitor

    Ranktracker provides you with the foundations of a powerful SEO strategy, offering features that allow you to track important metrics, analyze competitors, and optimize your website for better search engine visibility. With Ranktracker, you can gain an SEO advantage at every stage of optimization.

    While Ranktracker offers a comprehensive set of SEO tools, it’s important to explore different options to find the best fit for your specific needs. One alternative tool you may consider is BacklinkManager.io, which specializes in managing backlinks and can complement your link building efforts.

    Let’s look at the different features of RankTracker for link building and SEO agencies in more detail

    When it comes to link monitoring, RankTracker offers several features and functionalities to help you keep track of your website’s backlinks. Here’s how RankTracker can be used for link monitoring:

    • Backlink Checker: RankTracker’s Backlink Checker allows you to analyze the backlinks pointing to your website. You can monitor the number of backlinks, the quality of the linking domains, and the distribution of dofollow and nofollow links. This helps you assess the health and authority of your backlink profile.
    • Backlink Monitor: With RankTracker’s Backlink Monitor, you can keep an eye on the status of your backlinks in real-time. It allows you to track and monitor the backlinks you gain or lose over time. You can see the details of each backlink, such as the linking domains, domain ratings, and anchor text used.
    • Competitor Analysis: RankTracker enables you to analyze the backlink profiles of your competitors. By monitoring their backlinks, you can identify new link opportunities, track their link building activities, and gain insights into their overall link strategy.
    • Link Quality Assessment: RankTracker helps you assess the quality of your backlinks by providing information about the domain ratings, trust scores, and other relevant metrics of the linking domains. This allows you to identify low-quality or spammy links that may harm your website’s SEO performance.
    • Historical Data: RankTracker keeps a record of your backlinks, allowing you to access historical data and track changes in your backlink profile over time. This helps you identify trends, patterns, and any potential issues with your backlinks.
    • Email Alerts: RankTracker can send you email alerts and notifications whenever there are changes in your backlink profile. This helps you stay informed about new backlinks, lost backlinks, or any suspicious activity related to your link profile.

    While RankTracker offers valuable features for link monitoring, it’s important to note that it may not provide the same level of depth and automation as dedicated backlink monitoring tools. However, for basic link monitoring needs and keeping track of your backlink profile, RankTracker can be a useful tool.

    PROs of RankTracker

    • Pretty solid tool with emphasis on getting the right keyword data so that you can create the best SEO strategy and right decisions for your business and your clients. Source
    • Ability to see keyword groupings by page, and ease in managing multiple sites. Source
    • Competitive research component makes RankTracker exceptionally powerful, allowing for combined keyword research with competitive gap analysis and website audits. Source
    • Provides a variety of features that are perfect for any business, including a detailed website audit feature. Source
    • All-in-one platform for SEO, combining rank tracking, keyword research, site testing, and more in one place. Source
    • Responsive and active support team, even in different time zones. Source
    • Allows for tracking of targeted keywords with their ranking and competitor analysis to track their keywords. Source
    • Decent basic rank tracker for anyone who needs a simple Google rank tracking software. Source

    Cons of RankTracker

    • Can be a little complicated to set up initially. Source
    • Limited options that may cause the customer to purchase a larger package. Source
    • Keyword difficulty is not the easiest to determine as it is hidden and has to be manually requested. Source
    • Researching keyword difficulty can take a while to load the data, and it can be a little cumbersome to change the keywords you track. Source
    • Need to improve on the keyword research and audit feature. Source
    • Site Audit feature has some bugs and can produce weird results. Source
    • Engaged in controversial business practices, such as locking users out of the account unless they purchase an “annual support plan”. Source

    RankTracker pricing

    RankTracker pricing

    RankTracker

    Pricing Details

    • Basic

      Price: $29 per month

      • 5,000 rank updates per month
      • Unlimited domains
      • 10 keywords per domain
    • Plus

      Price: $69 per month

      • 15,000 rank updates per month
      • Unlimited domains
      • 50 keywords per domain
    • Professional

      Price: $149 per month

      • 40,000 rank updates per month
      • Unlimited domains
      • Unlimited keywords per domain
    • Enterprise

      Contact for Pricing

      • Custom rank updates per month
      • Unlimited domains
      • Unlimited keywords per domain

    Free Trial

    RankTracker offers a 7-day free trial with access to all features.

    Refund Policy

    Refunds are not typically provided since a free trial is offered, but exceptional cases may be reviewed.

    Cancellation Policy

    Subscriptions can be cancelled anytime. After cancellation, the account remains active for the paid period and then is automatically put on pause.

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    • 14 Day Trial
    • No Credit Card Required

    BacklinkManager- Best white hat link builder platform for link building CRM

    backlinkmanager dashboard

    BacklinkManager is a tool used to monitor and analyze the backlinks of a website. It helps to identify the quality of the backlinks, detect any malicious links, and track the progress of the website’s backlink profile. It can also be used to generate reports and track the performance of the website’s backlinks.

    BacklinkManager pioneers as the first Link Building CRM on the market, providing an efficient platform for managing relationships with clients, freelance link builders, and vendors.

    • Linkbuilding Client Relationship Management: The tool allows users to monitor links built for a specific client and delegate client management to different team members, ensuring effective organization and tracking.
    • Link Vendor & Freelance Link Builder Relationship Management: BacklinkManager simplifies the management of link exchanges and guest posting partnerships, eliminating the need for multiple link exchange sheets and allowing goal setting for each party involved.
    • Chat and Comments: The tool includes a live chat and comments feature, allowing users to communicate directly with link-building partners and vendors on specific partnership and link-building target pages.
    • Link Partnership Scorecard: BacklinkManager’s partnership scorecard automatically tracks the status of link exchanges, providing a clear view of link contributions and enabling users to request owed links directly through the live chat.
    • Link Matchmaking Tool (Coming Soon): BacklinkManager plans to introduce a Link Matchmaking Tool, which will enable users to match with other link builders who offer link exchanges on domains related to their niches.

    BacklinkManager, as a full solution for link-building operations, provides more than just CRM functionalities. It equips users with comprehensive tools to monitor links, generate reports, set goals, and share interactive dashboards, making it a powerful asset for effective link-building strategies.

    Try BacklinkManager and see how it can help you efficiently manage your link-building relationships with its Link Building CRM feature. The Link Building CRM for Link Partnership Management enables you to keep track of all your link exchange and guest posting partnerships in one place, making it easier to communicate and manage link-building goals with your partners.

    PROs of BacklinkManager

    • Automates the process of building backlinks
    • Helps improve website’s search engine rankings
    • Provides detailed reports on backlink performance
    • Offers a variety of backlink sources to choose from
    • Allows for customization of backlink building strategies
    • Saves time and effort compared to manual backlink building
    • Can be used for multiple websites or clients
    • Provides ongoing support and updates

    Cons of BacklinkManager

    • Can be expensive for single SEO hustlers or really small businesses

    BacklinkManager pricing

    backlinkmanager pricing

    BacklinkManager offers three pricing plans to help you streamline your backlink building operations. You can start for free without a credit card, and each plan comes with different features and limits:

    • Free: Monitor and manage up to 250 backlinks, 50 targets, and invite 3 team members. Start for free.
    • Pro: $49/month billed annually – Monitor and manage up to 2,500 backlinks, 100 targets, invite 15 team members, and receive priority support. Start for free.
    • Enterprise: $500/month billed annually – Monitor and manage up to 50,000 backlinks, 10,000 targets, invite 30 team members, whitelabel reporting, and priority support. Start for free.

    Choose the plan that best fits your needs to effectively monitor and manage your backlink building operations. To learn more about each plan and get started, visit BacklinkManager’s pricing page.

    Ahrefs- Best white hat link builder platform for link audit

    ahrefs dashboard

    Ahrefs is a powerful SEO tool that helps you analyze your website’s backlinks, research your competitors’ backlinks, and monitor your website’s performance in search engine rankings. It is a web-based tool that can be used to analyze HTML code and identify potential issues with your website’s SEO. It can also be used to identify broken links, analyze keyword performance, and track your website’s performance in search engine rankings.

    Conducting regular link audits is vital for maintaining a healthy backlink profile and ensuring your website’s credibility and search engine rankings. Ahrefs provides a robust set of tools to help beginners perform comprehensive link audits. Here’s how you can use Ahrefs for link audits:

    • Create an account: Sign up for an Ahrefs subscription to access their suite of SEO tools designed to help with link audits and more.
    • Analyze your backlink profile: Use the Site Explorer tool to gain insights into your domain’s backlink profile, including the number of referring domains, backlinks, and their quality.
    • Identify low-quality or toxic links: In the Site Explorer, navigate to the ‘Backlinks’ tab and use filters to find low-quality or toxic backlinks, such as those with low Domain Rating (DR), high Spam Score, or coming from unrelated or spammy websites.
    • Export toxic links: Export a list of toxic backlinks by clicking the ‘Export’ button in the Site Explorer. This will provide you with a CSV file containing the data required for further analysis or disavowal.
    • Create a disavow file: Use the exported list of toxic backlinks to create a disavow file, following Google’s disavow guidelines.
    • Submit the disavow file to Google: Submit the disavow file to Google Search Console to request Google to ignore the low-quality or toxic backlinks, thereby preventing any potential negative impact on your website’s rankings.
    • Monitor your backlink profile: Regularly monitor your backlink profile using the Site Explorer and set up Ahrefs Alerts to receive email notifications about new or lost backlinks, ensuring you stay up to date on any changes.
    • Learn more: Enhance your knowledge of link audits by leveraging the educational resources available through Ahrefs’ Academy and Blog.

    PROs of Ahrefs

    • Comprehensive backlink analysis
    • Competitive research tools
    • Keyword research and analysis
    • Content gap analysis
    • Robust reporting capabilities
    • Integration with other SEO tools
    • Easy-to-use interface
    • Affordable pricing plans

    Cons of Ahrefs

    • Expensive subscription plans
    • Limited data for free users
    • Difficult to use for beginners
    • No keyword research tool
    • No social media analytics

    Ahrefs pricing

    ahrefs pricing

    Ahrefs offers a range of plans and pricing options to provide access to their powerful SEO tools and data. These plans cater to various needs, from small businesses to large enterprises:

    • Lite: Starts at £79/month – Essential data for small businesses and hobby projects. Subscribe.
    • Standard: Starts at £159/month – Perfect for freelance SEOs and marketing consultants. Subscribe.
    • Advanced: Starts at £319/month – More tools and data for lean in-house marketing teams. Subscribe.
    • Enterprise: Starts at £799/month – Ideal for agencies and enterprises. Talk to us.

    Each plan comes with a variety of features and data allowances, such as SEO Dashboard, Site Explorer, Keywords Explorer, Site Audit, Rank Tracker, and more. You can choose to pay monthly or pay annually and get 2 months free. To learn more about each plan and get started, visit Ahrefs’ pricing page.

    BacklinkManager- Best white hat link builder platform for link partnerships

    backlinkmanager dashboard

    BacklinkManager is a tool used to monitor and analyze the backlinks of a website. It helps to identify the quality of the backlinks, detect any malicious links, and track the progress of the website’s backlink profile. It can also be used to generate reports and track the performance of the website’s backlinks.

    BacklinkManager presents a robust solution for managing and optimizing link partnerships. With its comprehensive feature set, the platform enhances collaboration and productivity in reciprocal link building.

    • Link Partnership Management: BacklinkManager’s dedicated CRM system enables seamless management of relationships with clients, link builders, and vendors, consolidating all information in one place and eliminating the need for multiple Google Sheets.
    • Link Vendor & Freelance Link Builder Relationship Management: The platform allows users to manage all link exchange sheets and guest posting partnerships from one place, ensuring efficient tracking and organization.
    • Link Partnership Scorecard: With the scorecard feature, users can track the status of link exchanges easily, ensuring that commitments are met and balances maintained in partnerships.
    • Chat and Comments: The built-in chat and comment features enable users to communicate directly with their link-building partners and vendors, promoting better collaboration and issue resolution.

    As a comprehensive solution, BacklinkManager equips users with advanced tools for link-building operations, such as link monitoring, report generation, goal setting, and the sharing of interactive dashboards. This makes it an invaluable tool for businesses seeking to enhance their link partnerships and reciprocal link-building efforts.

    PROs of BacklinkManager

    • Automates the process of building backlinks
    • Helps improve website’s search engine rankings
    • Provides detailed reports on backlink performance
    • Offers a variety of backlink sources to choose from
    • Allows for customization of backlink building strategies
    • Saves time and effort compared to manual backlink building
    • Can be used for multiple websites or clients
    • Provides ongoing support and updates

    Cons of BacklinkManager

    • Can be expensive for single SEO hustlers or really small businesses

    BacklinkManager pricing

    backlinkmanager pricing

    BacklinkManager offers three pricing plans to help you streamline your backlink building operations. You can start for free without a credit card, and each plan comes with different features and limits:

    • Free: Monitor and manage up to 250 backlinks, 50 targets, and invite 3 team members. Start for free.
    • Pro: $49/month billed annually – Monitor and manage up to 2,500 backlinks, 100 targets, invite 15 team members, and receive priority support. Start for free.
    • Enterprise: $500/month billed annually – Monitor and manage up to 50,000 backlinks, 10,000 targets, invite 30 team members, whitelabel reporting, and priority support. Start for free.

    Choose the plan that best fits your needs to effectively monitor and manage your backlink building operations. To learn more about each plan and get started, visit BacklinkManager’s pricing page.

    BacklinkManager- Best white hat link builder platform for link partnerships

    backlinkmanager dashboard

    BacklinkManager is a tool used to monitor and analyze the backlinks of a website. It helps to identify the quality of the backlinks, detect any malicious links, and track the progress of the website’s backlink profile. It can also be used to generate reports and track the performance of the website’s backlinks.

    BacklinkManager is a robust platform designed to streamline the process of link exchanges. It provides a platform where users can find other link builders ready for link swaps, based on their specified niches and domain rating expectations.

    • Reciprocal Link Building: BacklinkManager simplifies the process of reciprocal link building, reducing the dependency on constantly updating multiple Google Sheets.
    • Advanced Link Exchanges: BacklinkManager supports A-B-C link exchanges and includes a chat feature to facilitate communication between partners and backlink vendors. Users can track their link-building progress through a dedicated partnership scorecard.
    • Complete Link-Building Solution: Beyond being a CRM, BacklinkManager offers comprehensive tools for managing link-building operations. These features include link monitoring, report generation, goal setting, and the sharing of interactive dashboards.

    By offering these features, BacklinkManager aims to provide a comprehensive solution for businesses looking to enhance their link-building operations.

    PROs of BacklinkManager

    • Automates the process of building backlinks
    • Helps improve website’s search engine rankings
    • Provides detailed reports on backlink performance
    • Offers a variety of backlink sources to choose from
    • Allows for customization of backlink building strategies
    • Saves time and effort compared to manual backlink building
    • Can be used for multiple websites or clients
    • Provides ongoing support and updates

    Cons of BacklinkManager

    • Can be expensive for single SEO hustlers or really small businesses

    BacklinkManager pricing

    backlinkmanager pricing

    BacklinkManager offers three pricing plans to help you streamline your backlink building operations. You can start for free without a credit card, and each plan comes with different features and limits:

    • Free: Monitor and manage up to 250 backlinks, 50 targets, and invite 3 team members. Start for free.
    • Pro: $49/month billed annually – Monitor and manage up to 2,500 backlinks, 100 targets, invite 15 team members, and receive priority support. Start for free.
    • Enterprise: $500/month billed annually – Monitor and manage up to 50,000 backlinks, 10,000 targets, invite 30 team members, whitelabel reporting, and priority support. Start for free.

    Choose the plan that best fits your needs to effectively monitor and manage your backlink building operations. To learn more about each plan and get started, visit BacklinkManager’s pricing page.

    Conclusion

    As we’ve seen from the post above, there are several reasons why you should be using a white hat link builder tool.

     

    To provide a stellar white hat link builder, you need to have the right tool in your stack.

     

    Hopefully you’ve found this post helpful with choosing the right white hat link builder tool for your SaaS!

    Still can’t decide about the best white hat link builder tool for your company?